Printed advertising can be dated as way back as 15th century, the poster in its modern format did not arrive until around circa 1860. With the invention of lithography,brilliantly coloured posters to be made easily and in a cost-effective manner.By the 1890s, the technique of printing posters had spread throughout the whole of Europe.
The French Poster Campaign Revolution
A number of well-known French artists designed lots of the vintage posters from this period, Poster campaigns soon transformed the avenues and boulevards of Paris into the “art galleries of the street”. With various competing shows distributing posters all over the city. The commercial success of these poster campaigns was such that some of the poster artists were in such high demand that many theatre stars of the time insisted on choosing their own favorite artist to do the design for poster for the poster campaign of an upcoming performance. The popularity of poster art was so high that a large exhibition was held in Paris in 1884. Some of the most famous vintage posters in history are from the 1890 s of the style known as Art Nouveau. The style was the first major art form were mass-produced graphics were produced.
The Propaganda Poster Campaigns
With the world going to war 1914, the poster became an art form the could affect history. Politically powerful propaganda poster campaigns could easily be produced and created an immediate in impact. We all know the famous Uncle Sam pointing at the viewer, a forceful call to duty to the American public World War 1.
Poster Campaigns In The Brave New World
After the end of the first world war, Art Nouveau posters with inspiration from nature seemed irrelevant in an a modernistic industrial society. The new world was expressed in posters portraying the modern art movements of Cubism, Futurism, Dada and Expressionism. Through the 20th century poster campaigns have been used for every conceivable product and event. The effectiveness of poster campaigns have been proven over the centuries…Long may the wonderful art form of posters continue